Melissa Ross: North Florida Land Trust

July 5, 2016 0 comments Open printer friendly version of this article Print Article

The North Florida Land Trust is launching an ambitious project to conserve more land in North Florida. The nonprofit is planning to create a 112,000 acre "Preservation Portfolio" of land they say is in critical need of preservation. This includes territory in Baker, Clay, Duval, Flagler, Putnam, and St. Johns Counties. The estimated cost of purchasing the acreage is $216 million. Jim McCarthy, executive director of the North Florida Land Trust, joins Melissa Ross on First Coast Connect to discuss the project and how they are raising funds for it.

First Coast Connect videos produced by
Starring Melissa Ross and Jim McCarthy
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In cooperation with WJCT

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Jim McCarthy started work with the North Florida Land Trust in August of 2014 and serves as the Executive Director, taking on the management of the organization as well as managing donor relations, the administrative functions, advocacy, strategic planning, and community partnerships. He comes to the land trust from the Cystic Fibrosis Foundation as the Executive Director and brings to the organization a more than 30 year background in real estate, land planning, advocacy, marketing and public affairs. He’s lived in Northeast Florida for 30 years, and has maintained an active community presence outside of work volunteering with the University of North Florida and THE PLAYERS and professionally with local companies such as the Haskell Company and the Associated Builders and Contractors.
To get outdoors, Jim likes to visit our areas many wonderful parks, spend time on the water, visit the beach and play golf. He's a resident of Ponte Vedra Beach in St. Johns County.

The North Florida Land Trust is a local nonprofit organization committed to protecting and preserving the natural heritage of North Florida. They work to ensure that ecologically, agriculturally, and historically significant lands will still be protected and enjoyed by future generations.
Join the conversation:
Call: (904) 549-2937 (Note: This line is only active during the program, 9:00-10:00 a.m.)
Tweet: @MelissainJax
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Melissa Ross photo by Toni Smailagic