Jax Native Kirby McClure Creates for Van's Classics!
Radical Friend, the dynamic creative team made up of Jax Natives, Kirby McClure and Julia DiGrigorian is working on another big project in the music video genre to follow up their interactive debut at Saatchi. While the exact details of the new project are hush hush for now, in the interim, Radical Friend has teamed up with IAMSOUND for a gig with Vans (yes, the iconic shoe and clothing manufacturer) creating interactive VJ experiences at three major events being sponsored by the company. Find out more details and keep tabs on one of the most exciting creative teams that the City has going after the jump!
Published July 7, 2012 in Weekend Edition
Los Angeles, CA - This summer, Vans is celebrating their iconic Classics line throughout the world, and in the US, they have teamed up with Los Angeles-based indie label IAMSOUND Records to present the free Classic Events series in Los Angeles, Portland and Brooklyn in July. Each event will feature live performances from critically acclaimed local bands, interactive video installations and merch giveaways with customized Vans Classic shoes, totes and tees.
The Classic & Los Angeles party will kick off the tour, taking place on Saturday, July 7th at Bootleg Theater in Silver Lake. Portland-via-Los-Angeles electro-poppers YACHT will headline, supported by local indie rockers Papa. Hometown designers Crybaby Presents, a migrating gallery which mixes fine art, fashion, product design, pop culture and more, will be customizing the Vans merch.
The next stop is Portland on Saturday, July 14th at Holocene. The headliners will be the Thermals, longtime staple of the Portland indie rock scene, with five albums to their credit and a few world tours under their belt. Up from Los Angeles, punk rockers Fidlar are going to warm up the crowd with a sweltering opening set. Merch will be designed by a supergroup of Portland designers including Pizza Friday, Draught Dry Goods, and Nice Work.
The last stop is in Brooklyn on Saturday, July 21st at the House of Vans. Partiers will move to the sounds of noise pop maestros Dum Dum Girls, with an opening set by NYC indie rockers Widowspeak. Fashion designer Christian Joy, best known for designing the stage costumes for Karen O of Yeah Yeah Yeahs and costumes for the film Where The Wild Things Are, will be putting her touch on all of the Vans Classic merch to be given away.
Interactive video installations for all three events will be provided by the multimedia collaboration between Radical Friend and Discipline. Radical Friend is a critically acclaimed video directing duo who have created cutting edge videos for Yeasayer, Black Moth Super Rainbow and Skrillex among others, and Discipline are known for their technologically envelope-pushing videos including a Yung Jake video for Creators Project earlier this year.
There will also be a Minx Nails Bar at each of the three parties where guests can apply complimentary Minx Nails featuring custom Vans prints.
July 7th Los Angeles, CA - The Bootleg Theater - 8 PM to 12 AM
Bands: YACHT, Papa
Designer: Crybaby Presents
July 14th Portland, OR - Holocene - 8 PM to 12 AM
Bands: The Thermals, Fidlar
DJ: Bobby Dangerous
Designer: Pizza Friday, Draught Dry Goods, Nice Work
July 21st Brooklyn, NY - The House of Vans - 8 PM to 12 AM
Bands: Dum Dum Girls, Widowspeak
DJ: Fingers on the Pulse
Designer: Christian Joy
Interactive video art installation for all three cities: Radical Friend & Discipline
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