^^^The article is fine. My bad, I should've prefaced with "typical responses to types of articles". Suburban articles are often met with grievances about lack of walkability etc etc etc.
I totally agree with your take here below.
The people out there seem prefectly fine with their choice and likely don't prefer being inside the beltway. Let them be. To each his own. Just stop wasting time and money on gimmicks trying to attract these types to visit downtown on a consistent basis. They locate to places like Nocatee for a good reason.
But they aren't fine with their choice. The vast majority won't live there after 10 years because the "neighborhood" they were sold never actually materialized. Several years ago Nocatee actually had a billboard up on US1 saying living there would make your commute to work better. How bad would your commute to work have to be that moving to Nocatee would make it better?
You know everyone in Nocatee? I know several people that have moved there (from the beach or in-town neighborhoods) and they are very happy with their choice. I think a good percentage of people that have moved there have been attracted by friends that already live there.
Like it or not, it's a good place to raise kids for active people. Especially for people in their 30's and 40's that are over the party lifestyle. There are tons of parks, trails, and greenways; and the Splash Park and Spray Park are awesome for kids. You can find all the amenities here:
https://www.nocatee.com/lifestyle. Nocatee is also only about 25 minutes from St. Augustine. Sadly, many people prefer St. Augustine to Jax's urban core, so to them, distance to Jax's urban core is not even a consideration. Particularly for those that work on the Southside.
That said, Nocatee is a missed opportunity for SJC to create a truly special place and economic development engine. With so much land available and a location halfway between Jax and St. Augustine, there was a blank slate to attract institutions, corporate HQ, or sports entities. As a for instance, the master planned community (Abacoa) I live in Jupiter, which is now virtually built out and one of the most successful in the state; attracted major institutions during it's development. It has arguably the two best research institutions in the entire state (Scripps and Max Planck), the FAU Honors College, two Spring training teams (Cardinals and Marlins) and a minor league team. These have helped retain property values long term and ensure the development is sustainable. Scripps and Max Planck were brought in with significant state dollars due to political connections, but I don't see why Nocatee/SJC couldn't have leveraged state incentives to bring in economic development.
From a site planning standpoint, Nocatee missed a lot of opportunities. There is virtually no interconnectivity, too many high speed roads (notably 210) splitting up the community, and a meh Town Center area (when there isn't even much commercial nearby). I know the initial site plan (particularly around the Town Center) got gutted quite a bit due to the timing of development during the recession, but I do think that long term Nocatee may have issues sustaining it's success due to these issues. Especially if anyone in North Florida actually builds a proper New Urbanist type development in a desirable area. Here's what Abacoa looks like.
http://devabacoa.pantheonsite.io/sites/default/files/images/Resources/Land%20Use%20graphic%207-16-13.pngLike Lake said, Baldwin Park and Celebration are other good examples of quality master planned communities. Property values have been sustainable in these communities long term even after turnover from the first wave of buyers. It will be interesting to see if Nocatee can sustain that same success once the initial families that made up the early buyers downsize or retire.
One last thought. Nocatee should be a wake up call to Jacksonville to improve it's parks, trails, and greenways, which frankly are atrocious. Like it or not, a lot of people are leaving Jax for Nocatee or choosing to move to Nocatee over Jax; and it's not just because of schools and crime. The parks and recreation opportunities in the City are severely lacking and need to be improved to make the city more desirable.