I personally don't have a problem with the tree being removed. I don't say that lightly.
And the Insettas aren't exactly you're typical Jacksonville strip mall developers. They've done some very good work in the neighborhood.
The place is a complete wreck inside. Rain got in an ruined the floors upstairs. All of the HVAC, electric and plumbing and all of the interior walls will have to be replaced. For safety code reasons, the upstairs can only be used for storage without putting in an elevator, larger stairs and a sprinkler system.
Somebody is going to have to put in $400k-$500k to do anything with it. The owner, who lives in Richmond, has been reluctant to sell it, too, but is probably willing to do so now. It is a fantastic location and a neat looking building.
There was a thread awhile back about this building. I don't think many people who posted in there understood what kind of shape the building is in. On top of a steep rent tag, anyone would also have to pay for their own rehab of the building(the owner does not want to build to suit). That's on top of the cost to buy inventory, fixtures, POS, legal fees, etc. It would take a grip of money to open a business there, and on top of that you don't even own the building. Best case scenario is the current owner bends and sells the building for cheap... however unlikely that appears.
It's ashame the owner let that old girl rot. It was once a very majestic building. Every Christmas we get to hear the story of my uncle going down to the Five and Dime and buying everyone's Christmas present with 20 cents, right before we open presents.