| Learning from Chicago |
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| Friday, 09 February 2007 | |
The view of the Chicago Skyline from the Adler Planetarium, which is part of Chicago’s museum campus, along with the Field Museum of Natural History, the Shedd Aquarium, and Solider Field, home of the Chicago Bears. To the left of the skyline is the 110-Story Sears Tower, America’s Tallest Building. Population 2005 City Population: 2,842,518 (3rd Largest US City) In comparison - Jacksonville, Florida City Description (from AViewOnCities.com) The first permanent settlement was founded in 1781 by Jean Baptiste Point du Sable, an African American from Santo Domingo. The location at the mouth of the Chicago River was chosen for its strategic value for a trading post as the river connected the Lake with the Mississippi river. Later the area at the mouth of the Chicago River was occupied by a military base, Fort Dearborn. The Fort was regularly attacked by Native Americans, until Chief Black Hawk was defeated in 1832. One year later, Chicago was officially incorporated as a town and four years later, when the population reached 4170, as a city. Its name was derived from the native indian's word describing the area. With the arrival of the railroads, the city of Chicago really started to boom reaching a population of 300,000 in 1870. One year later, disaster struck with the Great Chicago Fire laying the city in ashes. The fire destroyed about 17450 buildings, but the Chicagoans quickly started to rebuild the city. Just 6 weeks after the fire, construction of more than 300 buildings had already begun. And in 1893 Chicago had recovered well enough to host the 1893 World Columbian Exposition, commemorating the discovery by Columbus of America 400 years ago. Learning from Chicago One may look at Chicago and say, “Jacksonville will never look like this”. While that is true, there are some aspects of big city life that can be applied to Jacksonville. Chicago is on Lake Michigan, and extends out to the North, West, and South from there. The epicenter of Downtown Chicago is known as the Loop, named for the elevated train “L” lines that encircle the core of the downtown. Chicago is a city of great neighborhoods, a city that doesn’t forget about the historical residential and commercial areas of its urban core. A great example of that is Wrigleyville, the area surrounding the Chicago Cubs’ famous stadium, Wrigley Field. Besides being home to the Cubs, the area is home to expensive residences, cool shops, and a great nightlife district (what a concept). Positives of Chicago’s Core: Negatives of Chicago
Chicago does a great job with adaptive reuse. This hotel from the 1920’s was reopened in the late 90’s after extensive renovation. At the foot of the building, what else? – retail. In this case, a Brooks Brothers.
Chicago's Michigan Avenue is lined with shops of all kinds, from moderately priced to outrageous. The building above is a perfect example of mixed use, with four major retailers on Michigan, with offices above the street level. By the way, the building on the left of the picture is a 7 story Saks Fifth Avenue.
This is from an area called North Bridge, just north of the loop, and east of Michigan Avenue. This area is known for it's restaurants - it has some of the more touristy restaurants, like ESPN Zone, Weber Grille, and Rock Bottom Brewery (above). Notice the wayfinding signage at the intersection to be sure you're never lost.
Outside of the tourist-friendly areas, Chicago still gets it right. Chicago’s sidewalks are wide enough for two people to pass without running into each other (the ones in the high traffic pedestrian areas are super-wide). Notice the grating at the foot of the tree? This is done so that the tree takes up only as much sidewalk as absolutely needed. This is something that should be considered on Laura St in Jacksonville; remove the planters and put this type of grating around the trees. Finally, look down the sidewalk, and notice the pedestrian friendly signs for the storefronts.
This is a great picture, because this one block highlights at least four things that Jacksonville can’t figure out how to do, but are tremendous downtown assets (however the bus only lane is not one of them): JTA, pay attention here. Look at the bus stop sign - each sign has the route number and name, but also a quick blurb about where the route goes, and when it runs. Plus, nearly every stop had a shelter with a route map (see example below).
Notice in the bus shelter, the map of the entire system, with an inset of the area you are in. That red arrow and dot on the inset map? A “You Are Here” marker! By the way, the Chicago Transit Authority is okay with advertisements on the sides of their shelters. During the entire visit to Chicago, I didn’t hear anyone say, “You know, this ad is so tacky that I’d rather stand in the rain than be under this shelter.” For the record, all of the shelters were very clean, and the ads were done very professionally. In the background is some friendly tailgater's (the Bears-Packers game was that evening). Staying on the mass transit note, Chicago has a trolley system that runs through their downtown, just like Jacksonville. Unlike Jacksonville, I know it’s free, I know where it goes, and the sign didn’t have any obvious typos. Compare: Chicago: Jacksonville (look carefully at the route times):
Conclusion |










February 9, 2007, 7:22 am
Nice job
Nice job. No matter what the size and scale of a city is, there are always things others can learn from them. For us, its not about how to land a Saks Fifth Avenue in the heart of downtown, its about not overlooking the small things like easy to understand pedestrian signage and end user friendly public parking information.
February 9, 2007, 9:01 am
Chicago is such a cool city. There are some simple things we can learn from them, like signage.
February 9, 2007, 1:31 pm
Sweet Home!
Jacksonville will never be Chicago. Obviously. But there are so many things that Chicago gets right that if Jacksonville did, could make our downtown awesome. Public transportation, parking, signage, park space, water access. And I wish we had the Marina Condominiums. They are awesome. Give me Chicago over any other city any day. Somebody described Chicago as a "city lovers city". Truer words may have never been spoken.
February 10, 2007, 9:27 pm
Jacksonville
Jacksonville can never be as big as Chicago...but Jacksonville can be close to it!
February 12, 2007, 2:43 pm
Great article!!
Jacksonville can certainly become as big as Chicago. Given a decent set of city leaders, Jax can most definitely become the largest city in the south. There is so much potential for this city its crazy!
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