From our partners at TVJax, Melissa Ross brings on Dr. Wilder to discuss her book Color Stories, which is a collection of stories and accounts detailing each woman’s experience with colorism, sometimes even within one’s own family.
TVJax’s First Coast Connect is an hour-long call-in program that brings in guests ranging from local newsmakers and community leaders to hometown celebrities, journalists, and artists. Hosted and produced by Melissa Ross, a prominent broadcasting force with experience in television and radio reporting, the show touches upon events, issues, and history in Jacksonville. Dr. JeffriAnne Wilder’s book Color Stories: Black Women and Colorism in the 21st Century promotes awareness of an issue that is sometimes overlooked, despite being a global problem with centuries of history: colorism. Defined as internalized racism, colorism causes discrimination between individuals of varying skin tones. Studies in social science have shown that lighter skin tones tend to have socio-economic and even medical advantages over darker skin tones. While the issue has dipped into pop culture attention before, such as in Spike Lee’s film School Daze, colorism continues to be an equity-limiting phenomenon for women of color since its beginnings in colonialist ideology. First Coast Connect Melissa Ross Groundwork Jacksonville First Coast Connect videos produced by TVJax.comStarring Melissa RossShot and Edited by Derrick Allen DillingerIn cooperation with WJCTFor more First Coast Connect videos, check out www.TVJax.com