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Food Trucks Grow Into Restaurants

Since the 2012 launch of Jax Truckies, food trucks have rapidly changed Jacksonville's culinary scene. Today, Jacksonville is well on its way to becoming a culinary destination with trucks now breathing life into the city's established commercial districts. Here are a few food trucks that have evolved into brick and mortar restaurants.

Published May 30, 2014 in Dining & Nightlife      7 Comments    Open printer friendly version of this article Print Article

Monroe's Smokehouse Beach Blvd

Monroe's Smokehouse isn't just a restaurant. Monroe's represents family, tradition, and good old Southern hospitality! Owner Keith Waller opened his first Monroe's on the Westside at 4838 Highway Avenue seven years ago. In 2011, he launched Monroe's-On-The-Go to expand his brand to downtown and the Southside. The success of this mobile venue led to the November 2012 opening of Monroe's Smokehouse Beach Blvd.

Images courtesy of Monroe's BBQ.

Address: 10771 Beach Blvd., Jacksonville, Florida 32246

Phone: (904) 996-7900



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May 30, 2014, 04:05:58 AM
3. An entry point to owning your own business. Food vending can be an ideal first business. For a modest investment, it helps an entrepreneur develop a track record and build loyal clientele. For many immigrant and refugee communities, food vending offers a point of entry to the economy and a way to learn the food service industry.

The above, from Ennis' piece, illustrates how important the food truck "point of entry" eases the process for anyone who is getting into the restaurant business.  This aspect holds more importance than I had at first thought many months ago when food trucks were emerging in the area.  But it also tends to support the idea that ultimately, at least for the core -- occupying buildings is very important. 

Every building occupied is one step forward in the journey for revitalizing the downtown.  Perhaps, when Five Points, Park and King, San Marco, and other similar centers, become too crowded and dense ... "filled up"; then we might see more food truckies actually engage the core with brick and mortars.     

Let's wish success to the fellows transitioning into 11E, as they are so far, unless I'm missing one, the only former food truck entrepreneurs opening in the core.

Nice article Ennis.  :)


May 30, 2014, 10:16:11 AM
Bonos BBQ now has a food truck, as does Taco Lu


May 30, 2014, 11:55:35 AM
Bonos BBQ now has a food truck, as does Taco Lu
If you can't beat 'em, join 'em?  ;-)


May 30, 2014, 08:57:49 PM
Fieldafm and Urbanlib ..... that's an interesting switch ..... from brick and mortar to mobile truck.  Makes good sense with some businesses. 

It reminds me of how some libraries used to have bookmobiles.      A bookstore having a mobile book truck? 


June 02, 2014, 10:08:34 PM
The building in which occupies Corner Taco has never looked better. Having spent my childhood in that location, when it was the 5 Points Deli & owned by my Uncle, seeing a thriving food place there is a great sight to see.


June 10, 2014, 01:59:37 PM
Just because someone asked me earlier.. the following food trucks also have a restaurant (or vice versa):
Bonos, Taco Lu, Big Johns Crumpys, The Pink Cupcake, French Fry Heaven, Mr Taco, Bruccis, Salty Fig, Corner Taco, Cravingz, Treemendous BBQ, Monroes BBQ, Leweys Crab House, Celebs Corner... and The Happy Grilled Cheese officially signed a lease to open in Five Points (after several months of negotiating), and Super Food Truck should be officially signing a lease downtown likely this week.  And another high end restaurant should be getting their licensing signed off next week and will be opening a food truck.

Nalus in St Augustine also grew in to a restaurant from a food truck.


June 12, 2014, 08:22:19 AM
And another food truck (Cravingz) just signed a lease to open a new brick and mortar restaurant on the Westside.
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