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Downtown Hotel to be Restored?

With the courthouse finally underway, the return of life to the vacant Ambassador Hotel may be on the horizon.

Published July 2, 2009 in Development      Digg Digg   Share this article on Facebook Share on Facebook   twitterTweet this!   Open printer friendly version of this article Print Article

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This recently submitted application to the Downtown Development Review Board highlights a plan to convert the abandoned Ambassador Hotel into 50 one and two-bedroom apartment units.











About the Ambassador Hotel



The 310 West Church Street Apartment building was completed in 1923.  It was the first large apartment building constructed in downtown.  At some point, it became a hotel called 'The Ambassador'.  In its later years, the Ambassador became an $80-a-week rooming house with 110 residents and a target of code inspections and drug raids.  

The Ambassador closed and has been vacant since 1998.  In 2000, the owner of the building mentioned that he would like to see it become a hotel once again.  While the Ambassador still sits vacant nearly a decade later, unlike its counterparts, it is still standing.

Source: 110 must find new housing Ambassador Hotel closing to remodel - Florida Times-Union - Friday, January 16, 1998 (Jacksonville Public Library online archives)










If this project moves forward, it could be the first of many to come as a result of the county courthouse project finally getting underway.

Project Update by Ennis Davis



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» 46 Comments

civil42806

July 02, 2009, 04:03:45 AM

Wow! hope this works out, last time I was in there was back in 95 and it was in serious disrepair at that time.  Can't imagine the work required to get it up to spec now. 

ashmead

July 02, 2009, 06:54:39 AM

Please please please make this happen!

Hurricane

July 02, 2009, 06:56:58 AM

Great news!  I wouldn't want to be the contractor dealing with new code issues, but I sure hope that it actually happens!

hightowerlover

July 02, 2009, 07:16:07 AM

they protect "river views" for buildings this far off the river?

archiphreak

July 02, 2009, 07:32:49 AM

FINALLY!  I worked on a proposal for a developer back in 2004 for the same piece of land.  I'm glad someone is finally going to do something with this building.  It's a beautiful structure.

copperfiend

July 02, 2009, 07:40:36 AM

Looks good.

JeffreyS

July 02, 2009, 07:50:24 AM

This is great. A real silver lining on what I consider a bad courthouse design.

BridgeTroll

July 02, 2009, 07:54:36 AM

I am keeping my fingers crossed.  If this project moves forward it may provide incentive for someone to rehab some other buildings in that area... Smiley

vicupstate

July 02, 2009, 08:21:44 AM

Best news in some time.  I hope this one makes it to fruition.

shanshan1218

July 02, 2009, 08:33:58 AM

:-)

5PointsGuy

July 02, 2009, 08:48:06 AM

Hell, I'll be in the first group lining up to try and get a room...

Dapperdan

July 02, 2009, 09:01:53 AM

Ok, now someone pleae do something with the old JEA building and then that little stretch may have some life . Open up a  ground floor restaurant and you are in business.

ac

July 02, 2009, 09:04:13 AM

Any chance they'll let a restaurant/bar back into the old lounge space?

Dapperdan

July 02, 2009, 09:09:01 AM

Its possible, but would you want to live above a bar?

jaxlore

July 02, 2009, 09:14:57 AM

thats would be awesome

ac

July 02, 2009, 09:16:55 AM

Depends on the noise level. But I was thinking more along the lines of a restaurant with a bar; not a night club.  People in other cities live atop bars and restaurants, don't they?

thelakelander

July 02, 2009, 09:22:21 AM

^I wouldn't mind.  Ultimately it would depend on what type of restaurant/bar/lounge.  If people are getting stabbed in there that's one thing.  However, if its well kept, it would be a nice on-site amentity for building residents.

A building in Nashville.

copperfiend

July 02, 2009, 09:34:36 AM

Its possible, but would you want to live above a bar?

The dude on Early Edition?

ac

July 02, 2009, 09:43:07 AM

That's pretty much what I meant, lake.  I'd like to see something both nice and local go in there.  My dad once told me the lounge at the Ambassador was one of his after-work hangouts when he worked at the Federal Reserve (now the JFRD building) at Julia and Ashley.  That was in the mid-'70s and early '80s.

heights unknown

July 02, 2009, 09:57:19 AM

If the walls in that downstairs bar could speak.  I spent many a dollar in that bar, and had a great time down there.  Hope they do something constructive with it, either hotel or apartments.  It's been sitting much too long.

Heights Unknown

billy

July 02, 2009, 11:23:42 AM

There was a chinese restaurant in the building years ago.
My Mom went there when she worked at Bell South.

mtraininjax

July 02, 2009, 11:24:23 AM

I hope it works out, we own some buildings with Sam, the owner, he is a shrewd businessman, but fair.

downtownjag

July 02, 2009, 01:50:49 PM

I wonder if the parking situation is adequate for 50 units on the two lots Easton owns right there... beautiful building though I really hope this goes through.  Maybe once the old JEA tower is foreclosed on, someone with vision can come in and revitalize it as well, not that I don't love the junkyard dogs they have living in there now...

thelakelander

July 02, 2009, 02:50:39 PM

Those two lots are supposed to be the site of 323 Duval, another project that has been delayed by slow movement on the courthouse.



Quote
323 Duval was proposed to be a 100,000-square foot, twelve-floor office building across the street from the proposed courthouse.  30,000 square feet of the project would serve as the new headquarters of Farah & Farah.  This $28 million project also includes a 331-car parking garage and 15,000 square feet of retail.

http://www.metrojacksonville.com/article/2009-apr-forgotten-jacksonville-julia-street

Seraphs

July 02, 2009, 02:52:25 PM

It may take some time, but this area may see some vibrancy eventually.

5PointsGuy

July 02, 2009, 03:06:49 PM

Maybe a nice restaurant/bar with live music entertainment (acoustic/jazz style). Maybe they can have more than one business.

This place would be ideal for young lawyers looking to be close to the action, especially for the class of 2011!

jeh1980

July 03, 2009, 12:49:15 AM

This is great. A real silver lining on what I consider a bad courthouse design.
The new courthouse design isn't all that bad. At least that thing is under construction.

copperfiend

July 03, 2009, 07:45:31 AM

Lake, thanks for posting the pic from Nashville. Image if something like that was built where the Main Street pocket park/homeless lawn/dog poop collection is.

heights unknown

July 03, 2009, 08:54:49 AM

Those two lots are supposed to be the site of 323 Duval, another project that has been delayed by slow movement on the courthouse.



Quote
323 Duval was proposed to be a 100,000-square foot, twelve-floor office building across the street from the proposed courthouse.  30,000 square feet of the project would serve as the new headquarters of Farah & Farah.  This $28 million project also includes a 331-car parking garage and 15,000 square feet of retail.

http://www.metrojacksonville.com/article/2009-apr-forgotten-jacksonville-julia-street

Being that the Courthouse is now under construction, I hope it brings back to life all of the previous proposed developments, such as 323 West Duval, and others, for that area.

Heights Unknown

heights unknown

July 03, 2009, 08:59:21 AM

That's pretty much what I meant, lake.  I'd like to see something both nice and local go in there.  My dad once told me the lounge at the Ambassador was one of his after-work hangouts when he worked at the Federal Reserve (now the JFRD building) at Julia and Ashley.  That was in the mid-'70s and early '80s.

Your Dad probably didn't tell you that lounge was "off the chain" so to speak; but I'm talking off the chain in a good way.  We had some good times in that lounge, and yes, it was an "after work" hangout for people that lived and worked downtown or near downtown...it was really fab; it was a little seedy, dirty, blue collar if you will but it was good...real good.

Heights Unknown

JeffreyS

July 03, 2009, 09:08:25 AM

This is great. A real silver lining on what I consider a bad courthouse design.
The new courthouse design isn't all that bad. At least that thing is under construction.

I really just do not like the size of the foot print.  So many blocks that won't interact with the public.  I do think it will have positive impacts not much is Black and White sometimes you take the bad with the good.

Jason

July 06, 2009, 07:26:38 AM

You know, other cities will probably covet our new courthouse for one reason or another.

Back to the Ambassador, GET IT DONE!!!  Apartments would be fantastic and very suitable for young professionals wanting to be close the the government district.

Ocklawaha

July 06, 2009, 09:19:57 AM

STREETCAR!!

OCKLAWAHA

Ocklawaha

July 06, 2009, 03:46:26 PM


Your Dad probably didn't tell you that lounge was "off the chain" so to speak; but I'm talking off the chain in a good way.  We had some good times in that lounge, and yes, it was an "after work" hangout for people that lived and worked downtown or near downtown...it was really fab; it was a little seedy, dirty, blue collar if you will but it was good...real good.

Heights Unknown

I've always found that the quality of the establishment is in direct proportion to the proof, and quantity of the whiskey I'm drinking.

OCKLAWAHA

stephendare

July 06, 2009, 03:49:10 PM

One would think that the last thing you would want is 'proof' of the whiskey youve drunk Ock.  Neither the medical or the highway safety establishments would appreciate the shock to their systems.

Omarvelous09

July 06, 2009, 04:33:37 PM

This is great news! Love this building.

JaxNative68

July 08, 2009, 10:38:16 AM

screw the new.  please restore the old.

Deuce

July 14, 2009, 08:36:27 AM

I go out of town and something awesome like this gets announced. I should leave town more often.

Mugatu

July 14, 2009, 10:25:44 PM

I believe the rendering that was shown on page 2 was the project Hionedes was shopping around a couple of years ago.  Nice picture, but for some reason he seemed to have problems getting any bankers excited about it.  Weird.

thelakelander

July 16, 2009, 11:24:04 PM

Developer wants to turn old hotel into apartments
http://jacksonville.com/business/2009-07-16/story/developer_wants_to_turn_old_hotel_into_apartments

Jason

July 17, 2009, 02:35:06 PM

Nice history on the building in that article.

Thanks for posting it Lake.

nolechick7

July 21, 2009, 09:20:43 PM

Great idea! Upscale apartments or lofts while incorporating retail spaces would be ideal.

Wacca Pilatka

July 22, 2009, 03:38:40 PM

I wish some of the other older hotels could have been saved, as mentioned many times on this site. 

Does anyone have any specific insights as to why they were torn down (beyond the tear-down frenzy of the 1970s)?  I understand that the AT&T Building was built on the Mayflower site--not that that justifies tearing down the building, but at least it was torn down to be replaced with something--but have never read an explanation for why the Seminole and George Washington were torn down, and both not very long after they went out of service too.  Something to do with the 1971 redevelopment plan that never panned out?

Was the Seminole torn down for the express purpose of the building old Duval Federal office building that was on that corner?

heights unknown

July 22, 2009, 03:56:59 PM


Good news and good article.  Would love to see the old Ambassador busy again and teeming with residents.  Hope they do have some commercial entities in there, including a bar!

Heights Unknown

Ocklawaha

July 22, 2009, 04:35:36 PM

One would think that the last thing you would want is 'proof' of the whiskey you've drunk Ock.  Neither the medical or the highway safety establishments would appreciate the shock to their systems.

Now Stephen, you do realize that my car has "auto pilot," after all, how else could I crawl into the back seat and sleep whilst driving home?  With a priest as my witness, you also know that a high proof content in my glass goes down in one swallow... How is Father doing these days? I'm just wondering where you guys and gals found enough duct tape that night at TSI. I understand that y'all taped me into an upright position behind the steering wheel because I kept falling over... Hey that seat is very lopsided.

For the rest of you, with certain drinks the proof is the difference between drinking glorified used dish water and a velvet smooth Carmelo sweet drink. For example Southern Comfort comes in a 70 or a 100 proof bottle, ANYONE could tell the difference in a matter of seconds. You pay more for the 100 proof, but the smoothness more then compensates for the dollars.

Let's hope they put in a really nice pub at the old Ambassador. A small mall of local businesses would be fantastic, my favorite place in downtown used to be either the train department of the Cohen Brothers Big Store (today's city hall), or a tiny hobby shop which was about 1 block west of Main and somewhere between about Bay and Duval. Wouldn't it be a trip if something special like that went into the old hotel?

I just expect that this hotel project is the tip of a very big development iceberg. Imagine how big it would be if we included streetcars! People would have to jump out of the way of all the developments.


OCKLAWAHA

wwanderlust

August 07, 2009, 02:51:42 PM

Allow me to bang the MIXED USE drum.

Make this a mixed use space!

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